Why Welcome Customer Complaints?

How to Build Loyalty, Engagement, and Business Growth

Do you get customer complaints? If so, this book will help you use them to improve your customers’ experience and so lead to growth and improvements right across your business.

Nigel Greenwood, a no-nonsense Yorkshireman and acknowledged expert consultant in the field of customer service, has used his 30 years’ experience of handling and analysing customer complaints to transform engagement and loyalty at 100’s of international organisations just like yours.

In this highly practical and readable guide, updated in this new 2024 edition, Nigel shares his refreshingly original approach that is quick to implement and quick for you to see the positive results.

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