Bite-Sized Books Ltd - Public Affairs Books

Bite-Sized Books Ltd - public affairs books

The Public Affairs Books are designed to provide insights and stimulating ideas that affect us all in, for example, social policy, education, government and politics.










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wfl WOLMAR FOR LONDON
Creating a Grassroots Campaign in the Digital Age
CHRISTIAN WOLMAR
Ref ID: BSBP001

This book outlines how to start and run a grassroots campaign, build a team, use social media and set targets.

The inside story of a political campaign.

An insight into politics.

A good tale.

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lll LIES, LOBBYING AND LUNCH
PR, Public Affairs and Political Engagement: A Guide
EBEN BLACK
Ref ID: BSBP002

Eben Black has created an amazing insight into the worlds of lobbying, public relations and political engagement and a brilliant guide on how to use these tools to create the best commercial and personal impact. In a highly readable book, complete with highly revealing anecdotes, Eben penetrates the mysteries and gives a practical guide to employing these techniques and shows where and how they are most effective.

This book is aimed at companies who need these services and aspiring professionals who want to enter this field - and is a first hand account of how to get the best out of lobbying, PR and political engagement from a man who has comprehensive, successful experience of all aspects of this subject. With instructive, and highly revealing examples, Eben has produced the definitive guide that will entertain as well as educate.

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